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My name is Robert Montgomery, founder of InventSAI. We are a company that helps everyday inventors, just like yourself, turn their ideas into reality.
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I've been helping inventors since the mid-1980s. The most important lesson that I share with every serious inventor that I talk to that wants to patent and market their idea is to develop a coordinated plan of attack that includes: Legal, Technical and Marketing
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"The best way to predict the future is to invent it"-Alan Kay
Trademarks are more than just product names or jingles. Companies can have colors or sounds trademarked, such as the color brown trademarked by UPS for use with its fleet of vehicles or MGMs roaring lion. Faced with a myriad of products today, sometimes it is impossible to know on your own what is trademarked and what is considered under public domain. Consulting an attorney may be a wise choice when deciding to design a new product name or logo.
Theseare attorneys who specialize in laws regarding trademark issues. A trademark lawyer doesn't need to pass any special examination as a patent lawyer does. However, they must be licensed by a state before they can submit a trademark application to the United States Patent and Trademark Office.
Trademark lawyers can assist you with all aspects of filing a trademark and services related to trademarks. They can help answer questions related to obtaining a trademark, assist in drafting a trademark application, and make sure requirements are met for the USPTO to issue a trademark.
Lawyers perform a search to make certain that what you want to trademark is not infringing on another product patent or your trademark name isn't too similar to an already licensed name. If you register a trademark name, you may then claim nationwide rights to the namesake. This gives you grounds to legally sue a company who infringes on your name.
Generally, a search costsaround $1,000 in legal fees and registering a trademark requires a government fee of $335. While it may sound expensive, having trademark protection is generally cheaper than patent protection and it may help to ensure you do not incur any other legal fees while waiting to process a trademark claim.
Never rely solely on advertising or a referral service. Some referral services will give referrals of certain trademark attorneys on a rotating basis. These "trademark lawyers" may have little experience or real knowledge of trademark law. A good trademark lawyer will help clients through every step of the process from trademark searching, to trademark filing. Look for an attorney who has experience in trademark law.